Catch The Zenith w/ Nicola Flückiger

#218: The Cost of Short-Term Thinking

Nicola Flückiger Episode 218

#218: Most people choose what feels good now without realizing the hidden cost it creates. From fast food to debt to business shortcuts, short-term thinking slowly destroys progress.

In this episode, I explain why chasing instant gratification leads to failure, how to think in second-order consequences, and why choosing the harder path today sets you up for long-term success.

Get ready to learn the simple rule that separates winners from losers, the lesson behind the marshmallow test, why Valiant Pharmaceuticals collapsed, how Michael Jordan refocused to stay on top, plus a lot more…


Timestamps

(00:00) Intro

(01:15) Part 1: Short-Term vs Long-Term Thinking

(02:57) Part 2: The Marshmallow Test

(03:48) Part 3: Second-Order Consequences

(05:30) Part 4: The Effect Horizon Model

(09:40) Part 5: Stories

(13:00) Part 6: Key Takeaways


Bonus Resource


Nicola Flückiger


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  • Email me with any feedback, ideas, or insights you've gained from the episodes: nicola [at] nicolafluckiger [dot] com


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